Access Bank (Art X Lagos 2019 Partnership)

Access Bank (Art X Lagos 2019 Partnership)

Background

For the 4th year running, Access Bank has been a partner and the headline sponsor of Art X Lagos, Africa’s premier art fair. Access Bank desired to make known its firm support for African Creativity using the Art X Lagos platform

Agency Task

Our Task was to tell the Art X Lagos 2019 story from the Access Bank’s perspective and emphasize Access Bank’s love and support for African creativity.

Our Approach

We adopted the use of compelling storytelling through inspiring content and effective platforms to create top of mind awareness, engage stakeholders,  and further position Access bank as a key supporter of African creativity, showcasing African Art to the world.

    • Categories: PR Services