
CACOVID Campaign
Background
Our client had a burden, the community spread of Corona Virus (Covid-19) was standing in the way of its vision to eradicate Covid-19 from Nigeria and Africa at large.
Agency Task
We were tasked with developing locally-implementable solutions that will help our client in its vision to stem the tide of Covid-19 community spread.
Our Approach
Our solution was practical but aggressive as we facilitated for our client, a nationwide sensitization drive by partnering with frontline traditional leaders across Nigeria to spread messages of safety & hygiene in different local dialects across the communities.